Asger Risom
Mercedes-Benz is more than a car brand—it’s a legacy of innovation, performance, and design that has shaped automotive history.
Mercedes-Benz is more than a car brand—it’s a legacy of innovation, performance, and design that has shaped automotive history.
The First Car Ever Built
In 1886, Karl Benz created the world’s first gasoline-powered vehicle: the Patent-Motorwagen. This three-wheeled invention revolutionized transportation and laid the foundation for the modern automobile.
The Name “Mercedes” Came from a Child
The brand was named after Mercedes Jellinek, the daughter of automobile entrepreneur Emil Jellinek. Registered in 1902, the name became synonymous with automotive luxury and performance.
Inventor of Crumple Zones
In the 1950s, Mercedes-Benz engineer Béla Barényi introduced the concept of crumple zones—engineered areas that absorb crash energy. This innovation set a new safety standard worldwide.
The Legendary SSK Racer
The Mercedes-Benz SSK from the late 1920s was one of the most powerful and elegant sports cars of its time. It remains a coveted collector’s item and a symbol of early motorsport excellence.
First Car with Four-Wheel Brakes
In 1924, Mercedes-Benz launched the first passenger car with brakes on all four wheels, dramatically improving driving safety and setting a precedent for future vehicle design.
AI-Powered MB.OS
Mercedes’ cutting-edge MB.OS infotainment system adapts to your driving behavior, mood, and preferences using artificial intelligence—even offering a massage suggestion when you’re stressed.
Dominance in Formula 1
Mercedes-AMG Petronas has made its mark in Formula 1 with multiple world championships and legendary drivers like Lewis Hamilton, becoming a symbol of engineering supremacy in motorsport.
Pioneers of Automotive Technology
Mercedes-Benz introduced key innovations like ABS brakes, airbags, and electronic stability control—now standard in modern vehicles, showcasing the brand’s role as a tech trailblazer.
A Truly Global Brand
With production facilities and showrooms around the globe, Mercedes-Benz combines precision German engineering with worldwide appeal and accessibility.
Driving the Electric Future
Through its EQ lineup, Mercedes-Benz is investing heavily in electric mobility, delivering luxurious EVs with impressive range and cutting-edge design to lead the charge into a new era.
