After 27 Years, Tiger Woods and Nike Part Ways

Written by Henrik Rothen

Jan.08 - 2024 7:09 PM CET

Tiger Woods and Nike Part Ways.

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Golf legend Tiger Woods has revealed that he and Nike are parting ways after a remarkable 27-year collaboration.

Tiger Woods, in a heartfelt statement, reflected on the long-standing relationship with Nike, one of the most iconic brands globally. He expressed gratitude for the incredible moments and memories created during their partnership, acknowledging the passion and vision of Phil Knight, which initially brought Nike and Nike Golf together.

Woods stated, "Over 27 years ago, I was fortunate to start a partnership with one of the most iconic brands in the world. The days since have been filled with so many amazing moments and memories, if I started naming them, I could go on forever." He continued, "People will ask if there is another chapter. Yes, there will certainly be another chapter. See you in LA!"

This announcement not only signifies the end of a long and prosperous partnership but also raises questions about what's next for both Tiger Woods and Nike. Woods' mention of another chapter hints at the possibility of new ventures or collaborations on the horizon.

In response to the news, Nike took to Instagram to share their thoughts on the legendary golfer's departure. They posted two comments that encapsulate their appreciation for Woods. The first comment read, "It was a hell of a round, Tiger,"

The second comment from Nike on Instagram emphasized Woods' impact beyond the sport of golf. It highlighted his ability to challenge conventions, stereotypes, and the traditional way of thinking in the golf world. 

"Tiger, you challenged your competition, stereotypes, conventions, the old school way of thinking. You challenged the entire institution of golf. You challenged us. And most of all, yourself. And for that challenge we're grateful," Nike said in the post"

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