Camilla Jessen
Gen Z isn’t interested in partying until dawn anymore.
Late nights, loud music, and hangovers used to define weekend fun. But for a growing number of young people—especially Gen Z—that version of partying is becoming a thing of the past.
While previous generations saw clubs as places to escape everyday life, many young people today see them as outdated, exhausting, and simply not worth the recovery time.
A new trend called soft clubbing is flipping the script and redefining what a fun night out looks like.
Self-Care Is Now Part of Party Culture
It’s no secret that Gen Z is more focused on health than any generation before.
From mental health awareness to clean eating and workout routines, the idea of balance and wellness is central to how they live.
That shift is now changing how they go out, too.
Soft clubbing fits into this mindset perfectly, as it allows for fun, music, and dancing without the typical cost to sleep, mood, or health.
What It Actually Is
So what exactly is soft clubbing?
Think of it as a chilled-out version of traditional clubbing.
According to Esquire, these events often happen earlier, some even start in the morning. There’s little to no alcohol, the drliess codes are relaxed, and the overall vibe is calm and inclusive.
There’s still dancing and music, but gone is the pressure to party hard or stay out until sunrise.
The 6 AM Party Craze
One of the most talked-about versions of soft clubbing is the 6 AM party.
Here’s how it works: people meet at a club before sunrise, sip coffee or smoothies, dance for a couple of hours, then head to work.
These events replace cocktails with croissants and often have a DJ spinning chill or upbeat tunes to get the day started right.
In cities like Munich and New York, these early-morning parties are gaining traction.
Why Are People Drawn to Softer Parties?
Part of the reason is COVID-19.
Many Gen Zers turned 18 during the pandemic and missed out on the “classic” clubbing experience.
When restrictions lifted, some tried traditional clubbing and found it didn’t match their expectations or their priorities. Others never saw the appeal to begin with.
Add in a cultural shift toward mindfulness, and soft clubbing just makes sense.
Feeling Good—Not Looking Cool
Another reason for the trend’s popularity? It’s low-pressure.
There’s no need to wear the trendiest outfit, no expectation to drink, and no shame in leaving early.
Instead, it’s about showing up authentically and feeling good doing it.
Does This Mean Nightclubs Are Dead?
Not necessarily. Classic nightclubs aren’t going anywhere, but their role is shifting.
For many, clubs are no longer the default option.
People are choosing soft clubbing not because they’re “boring,” but because they want to protect their energy. Going out doesn’t have to mean staying out until dawn.
Is Soft Clubbing for Everyone?
If dancing at sunrise with a coffee in hand sounds like a nightmare to you, that’s totally fine.
Soft clubbing isn’t about replacing all parties, but rather offering alternatives.
Whether you love a wild night out or prefer something low-key, there’s no wrong way to enjoy yourself. The point is that now, you have options.
