August M
A surprising trend is taking over Chinese social media, where an American reality TV star has become an unlikely symbol of success. Young users are embracing the image of Kris Jenner in ways that go far beyond entertainment.
Thousands of Chinese social media users are sharing and editing images of Kris Jenner, often using artificial intelligence to place her in different roles, according to Dr News.
The reality star is being portrayed as everything from a doctor to a tour guide, with users adopting her image as profile pictures and phone wallpapers.
Viral phenomenon
According to Dr News, the trend has spread rapidly across platforms, with the hashtag #krisjenner gaining tens of millions of views.
Business Insider estimates cited by the outlet show the hashtag has reached 52.9 million views and generated more than 99,000 posts on RedNote.
“She’s on our iPhones, iPads, newspapers, laptops, Apple Watches. Literally everywhere,” Chinese influencer Marcelo Wang said in a TikTok video.
Social media adviser Mette Willert said the trend has gained strong traction among younger users.
Digital ritual
According to Dr News, many participants see the trend as a form of digital manifestation.
Some users believe that using Jenner’s image can bring good luck, including better exam results or job opportunities.
Willert said the phenomenon reflects a desire for the wealth and success Jenner represents.
Symbol of success
Kris Jenner rose to global fame through the reality show “Keeping Up With the Kardashians,” which first aired in 2007.
According to Dr News, her role as both a business manager and family matriarch has helped build a multi-billion-dollar brand.
Observers say this combination of authority and success resonates with Chinese audiences.
Deeper meaning
Experts suggest the trend may also reflect broader cultural dynamics.
According to Dr News, Willert said Jenner represents a powerful and independent female figure, something that can be difficult to express openly in China.
She added that admiration for Jenner’s work ethic also aligns with values held by many young people.
The trend highlights how global pop culture figures can take on new meanings in different social and political contexts.
Sources: Dr News, Business Insider
