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Ukraine launched drone attack – then shares in Russian e-commerce giant dropped 27% overnight

Russia, economy
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$2.2 billion in market value disappeared in a matter of minutes.

Shares of Ozon, Russia’s second-largest online marketplace, crashed on the Moscow Exchange following a wave of drone strikes across its fulfillment network.

According to The Moscow Times, the stock dropped 27 percent overnight between Sunday and Monday, pushing prices down to their lowest level since August 2023.

Exchange officials stepped in immediately, halting regular trading and forcing the stock into a specialized auction mode after the sudden collapse wiped out nearly 185 billion rubles in market value (roughly 2.2 billion USD).

This sharp drop deepens a difficult year for the retail giant. Behind the scenes, the firm has now lost almost half its market capitalization since January as geopolitical pressures build.

Meanwhile, financial damage quickly spread to connected companies. Investment firm AFK Sistema, which holds a massive stake in the marketplace, saw its own shares fall 12.4 percent to reach a ten-year low.

Flames across the network

Across three turbulent days, company statements confirmed six separate warehouses were damaged or targeted. Strikes hit major hubs in Samara and Orenburg before spreading to sites near Krasnodar and Makhachkala, where a night fire injured several workers.

Two additional centers in Adygeysk and Nevinnomyssk were evacuated under threat of incoming strikes. Staff cleared out safely. Management confirmed no goods inside sustained damage.

Targeting these fulfillment hubs represents a major escalation. According to Ukraine’s Defense Ministry, Ozon became a priority target after previous strikes hit rival platform Wildberries, where earlier attacks destroyed inventory worth billions.

Market analysts warn that ongoing supply disruption could drag down overall investor confidence. Specifically, Freedom Global analyst Vladimir Chernov noted that mounting risks pulled the broader Moscow Exchange Index down by 2.5 percent.

Dividends on hold

Uncertainty over physical losses is forcing experts to rethink payout projections. BCS analyst Andrey Sharov reported that Ozon may need to suspend upcoming dividend payments while leadership evaluates operational damage.

With industry-wide losses climbing toward one trillion rubles, Russian financial markets face continued strain as market analysts at PSB predict possible record lows.

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