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Luxury Carmaker Reverses Course on EVs

Luxury Carmaker Reverses Course on EVs
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A British carmaker has abandoned its all-electric strategy, reviving petrol models as demand for EVs slows.

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Bentley has abandoned its all-electric strategy, reviving petrol models as demand for EVs slows.

Petrol Range Announced

The company will launch petrol-only successors to three core models, shifting away from electrification.

Challenge to 2030 Ban

The move undermines the UK government’s plan to end new petrol and diesel car sales by 2030.

Porsche Sparks Industry Shift

Porsche recently pledged billions to extend petrol car lifespans, prompting wider changes in the Volkswagen Group.

Audi Steps Back Too

Audi abandoned its electric-only goal by 2033, reinforcing doubts about rapid EV adoption across luxury brands.

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Shared Platforms, Shared Decisions

Because luxury marques share platforms and drivetrains, one brand’s choices directly influence the others.

CEO Explains the Move

The chief executive admitted luxury EV demand remains weaker than expected, making a full switch unrealistic.

Hybrids and EVs Still Planned

Despite the pivot, the company still promises new electrified models from 2026, beginning with a small SUV.

Factory Expansion Continues

Investment in Crewe includes a new EV assembly line, paint shop, and design centre now under construction.

Global Market Demands

Petrol cars remain in high demand in regions such as North America and the Middle East, shaping strategy.

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Public Charging Concerns

UK surveys show average walking times to public chargers exceed 11 minutes, discouraging EV adoption.

Industry Faces Tough Choices

Balancing customer demand, infrastructure limits and environmental targets keeps the road to electrification uncertain.

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