Kathrine Frich
Asda’s new offerings are a far cry from standard supermarket fare.
Asda’s new offerings are a far cry from standard supermarket fare.
£10 Million Café Revamp
Beloved UK supermarket Asda is pumping £10 million into upgrading more than half of its in-store cafés.
Around 180 locations are set for a stylish refresh, promising customers a better dining experience as rivals scale back their own food counters.
What’s Changing in Asda’s Cafés?
Expect to see big upgrades including digital ordering screens, optional table service, and dedicated staffed checkouts.
These changes aim to modernize the feel of the cafés and make visits faster and more convenient.
Menu Gets a Makeover With Trendy New Dishes
Asda’s new offerings are a far cry from standard supermarket fare.
The updated menu will include smashed avocado on toast, katsu chicken curry, fresh salad bowls, wraps, and even shareable snacks like nachos and loaded fries.
Freshly Made Pizza? Yes, Please
One of the standout upgrades includes adding freshly made pizzas, previously only available at in-store counters, directly to the café menu.
That means hot, cheesy slices without the wait.
The Future of In-Store Dining
The inclusion of table service and touchscreen ordering aims to bring a restaurant-like feel to supermarket dining.
It’s all part of Asda’s mission to make its cafés a more attractive stop during your shopping trip.
Project Timeline: Ready by October
The café upgrades will roll out this month and are expected to be finished by the end of October.
That means customers won’t have to wait long to enjoy the full experience.
Compass Group at the Helm
Catering giant Compass is managing the ambitious project.
With its expertise in food service, Asda is counting on the firm to deliver quality results across its revamped locations.
Asda Doubles Down as Rivals Retreat
While other supermarkets like Sainsbury’s and Morrisons cut back their in-store cafés, Asda is going the opposite direction, betting that better food and service will keep shoppers coming back.
“Kids Eat for £1” and Other Wins
Asda has already shown strong café support with its popular “kids eat for £1” deal.
The latest investment reinforces the supermarket’s ongoing commitment to family-friendly options.
Executive Speaks: Cafés Key to Customer Experience
Ian McEvans, Asda’s VP of commercial food, said cafés are “an important part of the shopping experience.”
The new upgrades aim to reflect that priority and maybe even steal the spotlight from traditional grocery aisles.