He Makes Hundreds of Thousands of Dollars Selling Stickers to Angry Tesla Owners

A Hawaiian entrepreneur has tapped into anti-Elon Musk sentiment — and built a booming business.

From Aquarium Worker to Sticker Mogul

Matt Hiller from Hawaii originally worked at an aquarium but started selling stickers online to make extra cash.

The Twitter Takeover Changed Everything

After Elon Musk’s controversial takeover of Twitter in 2023, public frustration with Musk skyrocketed — and so did Hiller’s opportunity.

Anti-Musk Stickers Take Off

Seeing a growing market, Hiller quickly designed stickers critical of Musk. Sales exploded almost overnight.

Best-Selling Sticker: “We Bought It Before We Knew Elon Was Crazy”

One of Hiller’s most popular designs reads: “WE BOUGHT IT BEFORE WE KNEW ELON WAS CRAZY.”

Humor and Protest on Tesla Bumpers

Some Tesla owners use the stickers to distance themselves from Musk, while others see it as a tongue-in-cheek joke.

Expanding the Collection

Hiller has created multiple sticker designs, including ones that say “Elon Sucks” and “Anti Elon Tesla Club,” parodying popular fashion logos.

Wordplay With Crypto Jabs

Another sticker reads “Elon is a Dogebag” — a pun referencing Musk’s ties to Dogecoin and space projects.

Tesla Protests and Vandalism on the Rise

Protests against Musk and Tesla have grown, with activists targeting factories and even damaging vehicles.

Some Tesla Owners Hide Their Logos

In response, some owners have swapped their Tesla emblems with Mazda or Audi logos to avoid being targeted.

Hiller’s Business Booms

While others hide their Teslas, Hiller turned the controversy into serious profit — making hundreds of thousands of dollars in a single month.